The trademark Magé was filed by AB "ŽEMAITIJOS PIENAS", a corporation established under the laws of the Republic of Lithuania (the "Applicant"). The application was published for oppositions on April 1, 2007, and received one opposition filed on July 1, 2007 by Société des Produits Nestlé S.A. on (a) Identity of marks and Goods and Services, (b) Likelihood of confusion. the opponent was represented by KLOS MOREL VOS & REESKAMP (PARTNERSHIP) and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued July 1, 2007
The application was filed in Lithuanian, and Lithuanian was also language of all opposition proceedings (English was selected as the second language).
Goods And Services
The mark was filed in class 29 with following description of goods:
Milk and milk products
Edible oils and fats
Alginates (for food), proteins (for food), cream (milk product), whipped cream, buttercream, whey, yoghurt, chocolate nut butter, kefir, sour milk, margarine, milk beverages, rennet (for cheese making), proteins (for human consumption), oils and fats (for the production of edible oils), fat-containing mixtures for bread slices, tahini (sesame seed paste), cheese, butter, coconut butter, chocolate nut butter, peanut butter, sureliai (a curd delicacy), sureliai with a topping, chocolate sureliai, curd, liquified curd cream, milk desserts, mainly of milk products, creamers
Cream cheese
Fruit based dairy products.
The mark was filed in class 30 with Ice cream, ice-cream, fruit ice, binding agents for ice-cream, powders for ice cream, cocoa-based beverages, cocoa beverages with milk, coffee-based beverages, coffee beverages with milk, frozen yoghurt (confectionery ices), whipped cream stiffener, thick topping with fruit, fruit jelly.